who we are

Hi, I’m Cait!

I founded the Coaching Content Collective to help coaches elevate their message and grow their impact. With a PhD in international relations and years of experience working with academics, experts, and thought leaders, I’ve developed a passion for helping people articulate complex ideas and share their voices with the world. My work has focused on transforming intricate research into clear, compelling narratives that resonate deeply with audiences – whether in publications, educational materials, or coaching resources.

When I began my own coaching accreditation, I noticed that many coaches face the same core challenge: how to translate their unique ideas, experiences, and vision into content that builds credibility, engages their audience, and genuinely supports their growth and impact. In a world filled with fleeting content and short-lived trends, coaches need more than quick wins – they need content that endures.

That’s why I created the Coaching Content Collective: to combine my background in strategic content development and brand messaging, offering coaches a new approach to sharing their voice, growing their audience, and making a difference through authentic, impactful content that stands the test of time.

Today, I work with coaches to elevate their message using the same thoughtful approach I applied with academics: strategic planning, meaningful storytelling, and content that is built to last. My goal is to help you tell your story in a way that builds authority, resonates with your audience, and aligns with your bigger vision. 

If you’re ready to transform your content – and your coaching business – into something truly impactful, I’d love to partner with you. Let’s chat about how we can share your message in a way that makes a difference.